Monday, June 27, 2011
Friday, June 24, 2011
Wowza
Today, was interesting, to say the least. Eric is still out of town and I am trying to fill in the gap. The morning started off with me hanging out with Loki, the coolest pug around (also Eric's dog). I did the usual, (Facebook, Twitter, HARO, and Google Alerts) right away.
Around 11am, I did a drive around town to talk to local merchants about joining the Peoples Bank Rewards Program. It turns out the store owners aren't usually around on Friday's, so I only got to talk to two. However, I think that they are have a lot of potential to say yes, which would be awesome!
I took a lunch break around 12, and from about 12:30-2 did some research and blogger contact. At 2pm I had a call with Kory, from Marketwire. He showed me how to use some of the new dash board features that they have to offer, now that we have released our first two press releases. His overview really helped me be able to utilize the site better. I can't wait to report my findings to Eric, upon his return.
Our call lasted until around 2:35, and I was off to see Loki again. We spent about a half and hour hanging out before I returned to the grind.
All I can say is TGIF.
Around 11am, I did a drive around town to talk to local merchants about joining the Peoples Bank Rewards Program. It turns out the store owners aren't usually around on Friday's, so I only got to talk to two. However, I think that they are have a lot of potential to say yes, which would be awesome!
I took a lunch break around 12, and from about 12:30-2 did some research and blogger contact. At 2pm I had a call with Kory, from Marketwire. He showed me how to use some of the new dash board features that they have to offer, now that we have released our first two press releases. His overview really helped me be able to utilize the site better. I can't wait to report my findings to Eric, upon his return.
Our call lasted until around 2:35, and I was off to see Loki again. We spent about a half and hour hanging out before I returned to the grind.
All I can say is TGIF.
Thursday, June 23, 2011
Working from a picnic table :)
Eric is out of town from today until next Wednesday, which means I am working from home. Not necessarily my home, but home nonetheless. As my day unfolded, it seemed to become more and more stressful. So I decided to take it upon myself to take a one hour nap and work out side to prevent myself from acquiring another migraine.
Upon moving out in to the back yard, under a pergola, the two puppy pugs wanted to roam and Remi (my cat) want to perch in the window to watch. I however, sprawled out on the glass picnic table with a cold glass of Hawaiian punch, and began my day's 8 hours.
Since I am starting at 1pm, I will work until around 9 or 10pm, after all I do have to eat at some point. On today's agenda is quiet a few things, including the usual (Facebook, Twitter, Google Alerts, and Haro) as well as a press page update, editor's piece update, contacting new merchants for a new client program as well as Peoples Bank research, doing some crafty projects for the office, contacting a potential partnership company, and sending some follow up emails.
This list is nothing in comparison with the one the Eric left me (but that is to complete over 4 business days).
The sun is shining brightly and I guess as the saying goes, " I am wasting daylight."
Upon moving out in to the back yard, under a pergola, the two puppy pugs wanted to roam and Remi (my cat) want to perch in the window to watch. I however, sprawled out on the glass picnic table with a cold glass of Hawaiian punch, and began my day's 8 hours.
Since I am starting at 1pm, I will work until around 9 or 10pm, after all I do have to eat at some point. On today's agenda is quiet a few things, including the usual (Facebook, Twitter, Google Alerts, and Haro) as well as a press page update, editor's piece update, contacting new merchants for a new client program as well as Peoples Bank research, doing some crafty projects for the office, contacting a potential partnership company, and sending some follow up emails.
This list is nothing in comparison with the one the Eric left me (but that is to complete over 4 business days).
The sun is shining brightly and I guess as the saying goes, " I am wasting daylight."
Wednesday = Half Day!
Wednesday, I took a half day so that I could go to my last official Kutztown class meeting. Around 3:30pm, I concluded my last Pro Sem meeting (THANK GOD!) and my class headed off to the Kutztown Tavern to celebrate.
Prior to Pro Sem, Jordan and I made our way to the gym, which was awesome because I love working our. I ran for about a good half hour and then Jordan and I did a great arm work out (I am sore today).
I began my Stage of Life work around 6pm last night. I did the usual (Facebook, Twitter, Google Alerts, and HARO) as well as updated three of the weekly Editors pieces. I also contacted Kory our PR guy at Marketwire. Speaking of which, have you read our latest release? Click here to read it.
I managed to squeeze a few other research items into my short 4 hours, as well as editing a client data base.
It was a nice little day.
Prior to Pro Sem, Jordan and I made our way to the gym, which was awesome because I love working our. I ran for about a good half hour and then Jordan and I did a great arm work out (I am sore today).
I began my Stage of Life work around 6pm last night. I did the usual (Facebook, Twitter, Google Alerts, and HARO) as well as updated three of the weekly Editors pieces. I also contacted Kory our PR guy at Marketwire. Speaking of which, have you read our latest release? Click here to read it.
I managed to squeeze a few other research items into my short 4 hours, as well as editing a client data base.
It was a nice little day.
Tuesday's Happenings
June 21, 2011 14:31 ET
StageofLife.com Reports School and Self-Image Are Top Challenges for Teens
YORK, PA--(Marketwire - Jun 21, 2011) - StageofLife.com, a free blog resource for teenagers and college students, asked the question, "What was the most difficult thing you overcame this school year?"as part of its monthly national writing contest.
Over 6,000 students visited StageofLife.com's writing contest, with 1,400+ votes registered in the corresponding teen survey. Teens ranked the following issues as the greatest challenges during the 2010-2011 school year:
- School (bullying, teachers, homework, graduation): 27%
- Self-Image: 20%
- Parents: 16%
- Friends: 14%
- Boyfriend/Girlfriend: 8%
- Siblings: 4%
- Drugs and Alcohol: 2%
- Extended Family: 1%
- Other: 9%
Hundreds of students submitted an essay about their personal obstacles. Topics dealt with break-ups, rape, psyche wards, a soldier's transition from combat to civilian life, losing a parent/friend, and more. From the submissions, five trends emerged about teen problems:
1. School: By far, school was the #1 stressor for teens this year. Teens talked about AP courses, problems with grades, long-term projects, and high expectations they set for themselves -- and were afraid they couldn't reach.
2. Self-Image: Teens struggled with confidence. Many of these stories boiled down to a similar moral: be yourself, love yourself, and most importantly, enjoy yourself.
3. Sports: Many teens suffered sports related injuries and failures. While this had teens sitting on the bench, it did not have these teens settling with disappointment or failure -- these mishaps only inspired teens to try harder, and do better.
4. Drugs/alcohol: The good news -- many teens did not write about struggling with drug or alcohol problems, which speaks positively of the Stage of Life community. Stage of Life strives to be a support system and community for all walks of life -- without the interference of nuisances like intoxicants.
5. Positive: All teens wrote about viewing these struggles positively. If nothing else, these teens discovered that life is a learning experience; a journey, not a destination.
A full summary of the writing contest, with a list of finalists and the winning essays, can be viewed at: http://www.stageoflife.com/Teen_Challenges.aspx
StageofLife.com is a free blog for all generations. It hosts writing contests, printable coupons, coupon codes, and blog directories geared towards each stage of life. Other specialized content includes free lesson plans, life resources, videos, statistics, and more!
Monday, June 20, 2011
I have a case of the Monday's :(
Today started of just plain down, not well. Slowly it is getting better, but not really.
It all started when I got to work about fifteen minutes late, due to construction at literally every road I turned on to. It was a miserable, almost two hours commute to work this morning.
However, once in the office Eric and I got right into working and doing what we love. I did the usual (Facebook, Twitter, HARO, and Google Alerts) as well as created a coupon offer for a new client. I also created a pitch letter for a new potential partnership that we are working on.
I went out for lunch and grabbed myself and iced coffee, and it was exactly what I needed to pump myself up to work through the afternoon.
When I returned to the office, Eric and I had a conference call. After the call, we received a package from one of our new student writing contest sponsors. We opened it and loved what we got from them (more on that soon).
The day is moving right along, so I will be spending the rest of the day working on some odds and ends projects that Eric and discussed this morning. One will possibly be right down my alley, with arts and crafts and maybe even Raina and Story's help :)
It all started when I got to work about fifteen minutes late, due to construction at literally every road I turned on to. It was a miserable, almost two hours commute to work this morning.
However, once in the office Eric and I got right into working and doing what we love. I did the usual (Facebook, Twitter, HARO, and Google Alerts) as well as created a coupon offer for a new client. I also created a pitch letter for a new potential partnership that we are working on.
I went out for lunch and grabbed myself and iced coffee, and it was exactly what I needed to pump myself up to work through the afternoon.
When I returned to the office, Eric and I had a conference call. After the call, we received a package from one of our new student writing contest sponsors. We opened it and loved what we got from them (more on that soon).
The day is moving right along, so I will be spending the rest of the day working on some odds and ends projects that Eric and discussed this morning. One will possibly be right down my alley, with arts and crafts and maybe even Raina and Story's help :)
TGIF
What a week.
Today I got to work at around 10, because we went to view yet another apartment. Sadly, we did not find "the one" yet.
On the work front, Eric and I accomplished a lot. Eric taught me how to create the coupon offers for the Peoples Bank Rewards program. Now that I am pitching to clients, I will be able to complete the process by even making the coupon as well. I was really excited about that.
I did the usual (Twitter, Facebook, HARO, and Google Alerts) and some Peoples Bank client research as well.
Eric gave me some resources for my research, including business cards and a directory of York county businesses. So that gives me a lot of potential clients to work with.
We had a few conference calls as well, which I mainly always sit in on.
I also began working on a project that Eric assigned me, that uses Katie's research from a previous project to contact potential clients. It is tedious task, but the end result is worth it.
Nevertheless, TGIF.
Today I got to work at around 10, because we went to view yet another apartment. Sadly, we did not find "the one" yet.
On the work front, Eric and I accomplished a lot. Eric taught me how to create the coupon offers for the Peoples Bank Rewards program. Now that I am pitching to clients, I will be able to complete the process by even making the coupon as well. I was really excited about that.
I did the usual (Twitter, Facebook, HARO, and Google Alerts) and some Peoples Bank client research as well.
Eric gave me some resources for my research, including business cards and a directory of York county businesses. So that gives me a lot of potential clients to work with.
We had a few conference calls as well, which I mainly always sit in on.
I also began working on a project that Eric assigned me, that uses Katie's research from a previous project to contact potential clients. It is tedious task, but the end result is worth it.
Nevertheless, TGIF.
Thursday's Agenda
Thursday, I worked from home. It was nice to work all day in shorts and t-shirt. Speaking of which, Eric and I recently started working with a new sponsor for the writing contests. They will be announced July 1st, at the start of the next student writing contest. Eric and I received a great package from our new sponsors that I am very grateful for. More information on that to come at a later date; stay tuned.
Like any normal day I did the usual (Facebook, Twitter, HARO, and Google Alerts).
I also check on our Facebook Ad campaign, which has brought us up to around 957 likes, which is up about 30 so far. I am excited to follow its progress, since I created it.
I also worked on some Peoples Bank client research, as well as some other client research. Eric and I talked and skyped multiple times throughout the day; it was a pretty laid back day.
Like any normal day I did the usual (Facebook, Twitter, HARO, and Google Alerts).
I also check on our Facebook Ad campaign, which has brought us up to around 957 likes, which is up about 30 so far. I am excited to follow its progress, since I created it.
I also worked on some Peoples Bank client research, as well as some other client research. Eric and I talked and skyped multiple times throughout the day; it was a pretty laid back day.
Thursday, June 16, 2011
Longest Day EVER.
Wednesday's are supposed to be the "hump" of the week, the beginning of the end :)
My Wednesday was none of this, it was long, annoying, and emotional. The best part was going to work, who else can say that about their job?
It all started around 6am.
I had to be up early to drive into York to be at work by 9 like usual, but also so Jordan and I could view an apartment before work. However, when we got to the apartment the realtor wasn't there and didn't return my phone calls. We waited for an hour, until she finally called and said she was in a car accident. So needless to say I was late for work, but lucky for me Eric is super cool and flexible. Thank God.
Once I finally got to work, Eric and I jumped right into working. I started off with all the usual stuff that I outline every day (Facebook, Twitter, HARO, Google Alerts, etc). Then Eric and I dug into some new projects, like client research and contacting new merchants.
Eric also assigned me to contact Civil War bloggers because of our recent press release. I saved that for Thursday though, when I work from home. He also showed me this great site that you can use to make your Facebook more fun with pictures,fonts, and colors. It creates an About page on your Facebook, Check it out here!
We also had a few conference calls and final touches on other projects. It was a packed day, but it ended up well.
My Wednesday was none of this, it was long, annoying, and emotional. The best part was going to work, who else can say that about their job?
It all started around 6am.
I had to be up early to drive into York to be at work by 9 like usual, but also so Jordan and I could view an apartment before work. However, when we got to the apartment the realtor wasn't there and didn't return my phone calls. We waited for an hour, until she finally called and said she was in a car accident. So needless to say I was late for work, but lucky for me Eric is super cool and flexible. Thank God.
Once I finally got to work, Eric and I jumped right into working. I started off with all the usual stuff that I outline every day (Facebook, Twitter, HARO, Google Alerts, etc). Then Eric and I dug into some new projects, like client research and contacting new merchants.
Eric also assigned me to contact Civil War bloggers because of our recent press release. I saved that for Thursday though, when I work from home. He also showed me this great site that you can use to make your Facebook more fun with pictures,fonts, and colors. It creates an About page on your Facebook, Check it out here!
We also had a few conference calls and final touches on other projects. It was a packed day, but it ended up well.
Tuesday, June 14, 2011
"We're honored our firm was selected to develop this project. It's a chance to help preserve our nation's history."
Today, we Eric and I had a great call with Kory from Marketwire. After a series of embarrassing moments with me being the presenter on Meeting to Meeting, we finally submitted our first press release with Marketwire. Check it out!
GETTYSBURG, PA--(Marketwire - Jun 14, 2011) - In anticipation of the 150th Year Anniversary of the Battle of Gettysburg, Stage of Life LLC, a loyalty and marketing agency in York, PA, helped the Gettysburg Foundation refresh its membership website, FriendsofGettysburg.org, for 40,000 members and contributors.
Contact:
Eric Thiegs
Stage of Life LLC
Email Contact
717.244.0006
Elle Lamboy
The Gettysburg Foundation
717.334.3460
Email Contact
________________________________________________________________
For the rest of the day, I continued to work from home and do the usual things like update the Facebook and Twitter accounts, reply to HARO's. Since I am the PR coordinator it is my job to write, send, and approve the press releases, so I got to work with that as well for the some of the day. Finally, I worked on some of our new client research.
Preserving Gettysburg's Battlefield Goes Interactive With Help of Stage of Life LLC
The website gives history buffs, Civil War enthusiasts, and those who care about the preservation of Gettysburg's Civil War significance a wide array of interactive features including:
- Photo sharing of ancestors who fought in the Civil War or a recent visit to Gettysburg.
- Essay sharing to upload Civil War stories passed down through the generations or an observation about the battlefield.
- Park ranger's preservation blog.
- Historical blog, "This Great Task Before Us" profiling Union and Confederate soldiers.
- Gettysburg Rewards, a perks program offering discounts around Gettysburg, PA.
- Registration for members-only events.
- Member announcements from the Rupp House.
- Online store to purchase Civil War apparel, books...
- And more.
The Gettysburg Foundation's Chief Development Officer, Jerry Moore, said, "Stage of Life delivered a totally unique experience for our members... we've received nothing but positive feedback."
Since its launch, the interactive website has hosted over 10,000 visitors.
Eric Thiegs, CEO of Stage of Life LLC, added, "We're honored our firm was selected to develop this project. It's a chance to help preserve our nation's history."
About: Stage of Life LLC builds customized membership websites, partnership marketing alliances, and perk programs. It operates www.stageoflife.com; a free blog website providing writing contests,printable coupons and a place to share your life's story.
About: The Gettysburg Foundation is a private, non-profit educational organization working in partnership with the National Park Service to enhance preservation and understanding of the heritage and lasting significance of Gettysburg. In addition to operating the Gettysburg National Military Park Museum and Visitor Center, the Foundation has a broad preservation mission that includes land, monument and artifact preservation, battlefield rehabilitation and education -- all in support of the National Park Service's goals at Gettysburg.
For information about the Foundation, the Friends of Gettysburg (the membership component of the Gettysburg Foundation), visiting Gettysburg, or becoming a part of the history of Gettysburg through your contribution, visit www.gettysburgfoundation.org or call 717-338-1243. For ticket information for the Museum and Visitor Center, call 877-874-2478.
Eric Thiegs
Stage of Life LLC
Email Contact
717.244.0006
Elle Lamboy
The Gettysburg Foundation
717.334.3460
Email Contact
________________________________________________________________
For the rest of the day, I continued to work from home and do the usual things like update the Facebook and Twitter accounts, reply to HARO's. Since I am the PR coordinator it is my job to write, send, and approve the press releases, so I got to work with that as well for the some of the day. Finally, I worked on some of our new client research.
Friday, June 10, 2011
What a Week
This week was a whirlwind of tasks, thank God it is Friday!
Yesterday I had the day off to visit family, but luckily I can still work on my hours over the weekend or whenever I find time.
However, I guess I should start at Wednesday where I left off.
Yesterday I had the day off to visit family, but luckily I can still work on my hours over the weekend or whenever I find time.
However, I guess I should start at Wednesday where I left off.
____________________Wednesday______________
The day began, with me working at home, like my usual Wednesday, but because I worked two extra hours on Tuesday I got to be done at 3pm. This was great because my boyfriend and I had tickets for a Phillies game that evening. It was a great time (and they won, 2-0).
During my work day, Eric and I talked via phone a skype multiple times. He is a great resource when I am unsure of exactly what I should be doing.
I wrote the May press release for the teen writing contest as well as continued to connect with May finalists. Out of 40 finalists, I can say that about a quarter responded on Wednesday and those conversations kept me busy (which I love!). Creating relationships with the bloggers is one of my favorite parts of my job.
I also did some other fun tasks like:
- PeoplesBank contacts
- Updating our one account database
- Searching Linked In for people I know and have been working with.
- Making contacts with helpful website that I think could be featured on StageofLife.com
___________________Thursday_____________
Took the day off to re-group and visit family
_______________________Friday________________
TGIF. Today, I had a in person meeting with Dave and his wife from Miller's Plant Farm at 9am. Eric went with me to be my back up in case I froze. We had a really great meeting with them and hope to hear from them soon. They have some great stuff in their new store, I even bought some strawberries for breakfast and Eric bought his wife, Becky, a flower for her birthday.
Once we returned to our office, we really got cooking. As usual I did Facebook and Twitter updates, and replied to HARO's. Eric had two conference calls this morning that I sat in on and took some notes. The first call was with Pepper Jam, and they gave us a tutorial with their site, which was great.
The second call, at 11:30, was with Gabriella, our newest intern. She is also from Kutztown, we have had classes together and I helped her contact Eric. She is very excited to get started in the fall. Around 12 we had lunch and Katie came. From 12:30-1:30 we had a "staff" meeting and brainstorm session.
The rest of the afternoon we are working on our separate projects, and having a lot of fun listening to some kick butt 80's music. I'm working on contacting potential partners to work with Stage of Life as well as bloggers, while Katie contacts potential advertisers, and Eric works his magic making phone calls and dealing with the real tough stuff.
Today, we got the bean bag chairs in the mail from our newest partner, Comfort Research! I am very excited to take mine home and enjoy it. It has been a really productive day and I am excited to hear back from all the people and businesses that I have made contact with this week.
Tuesday, June 7, 2011
Long, hot day
Today was a blah day.
It was hot, sticky, long, and emotional.
Today. I worked with contacting local merchants for the PeoplesBank Rewards Program. If you know anyone interested in participating in that program, please refer them to me.
After yesterday's mass of teen writing contest finalists, I had a lot of people getting back interested in becoming featured bloggers for the site. I spent a lot of the replying to those emails and setting people up in the system. I also did the normal Facebook and Twitter updates, and HARO's.
I worked 9-5 and will be putting in two hours this evening.
It was hot, sticky, long, and emotional.
Today. I worked with contacting local merchants for the PeoplesBank Rewards Program. If you know anyone interested in participating in that program, please refer them to me.
After yesterday's mass of teen writing contest finalists, I had a lot of people getting back interested in becoming featured bloggers for the site. I spent a lot of the replying to those emails and setting people up in the system. I also did the normal Facebook and Twitter updates, and HARO's.
I worked 9-5 and will be putting in two hours this evening.
Monday, June 6, 2011
May Finalists
40 Finalists of the May Writing Contest (Winner being judged currently)
- I Overcame my anxiety with a taste of perspective by qfan2012 (This writer’s father pushed her to succeed so hard she passed out in school)
- I Overcame the fear of almost losing the one closest to me by mkogan17 (His mother’s breast cancer diagnosis forced him to grow into the “man of the house”)
- I overcame loss by Mancub55 (This teen lost his dad in the course of a day)
- I Overcame overwhelming peer pressure by pocketfulofpoppies (This writer stayed strong to her morals, even if it meant losing friends)
- I Overcame Freshman Year by Keyy (This writer’s freshman year took a rocky turn when she got into a fight with a close friend)
- I Overcame My Best Friend’s Death by mynameisASHley (This teen lost two of her close friends to a preventable ATV accident)
- I Overcame what would have been my friend’s sixteenth birthday by 1605102 (This teen lost her close friend when she was seven)
- I Overcame my first break-up by schoi94 (Streams of thought about her recent break-up with her boyfriend)
- I Overcame My Own Heart by jyamamura (Prose about his struggle to tell his ex how much she hurt him)
- I Overcame my fear of the future by Salad (This writer wanted to be a doctor… but then realized it wouldn’t be what she thought)
- I Overcame a soldier’s transition by JasonmDouglas (This soldier found an easy transition to civilian life by enrolling in college)
- I Overcame the fear of uncertainty by skg31 (College taught her that not everything in life can be planned or controlled)
- I Overcame Myself and a Horrible Report Card by coolazndude (This student learned about himself thanks to an assortment of “bad” grades)
- I Overcame Pre-IB by artfreak889 (This student survived a very rigorous academic schedule)
- I Overcame the Junior Speech by kaliswan (This teen was terrified of public speaking)
- I Overcame the total hate I had for school by Mele Writer (This teen found her best friend in school after finding a stranger crying in a bathroom)
- The Night of August 10, 2010 (The Night I Was Raped) Did I Overcome It? by Purple.Moonlite (She was able to overcome her fear of her rapist and speak in court)
- I Overcame the pain of purposelessness by brooki67 (She does not let her father’s abrupt departure define who she is)
- I Overcame Fear by Chelarose (She escaped a destructive friendship)
- I Overcame My Preconceived Notions by MichelleC (A tough high school experience made her strong and wise)
- I Overcame my self-consciousness by Cynthiak93 (Letters to her self-consciousness)
- I Overcame Being in the Psych Ward by Sidney820 (Prose about this writer’s experience in a psych ward)
- I Overcame a Traumatic Experience by rAPEL student (This teen survived a horrendous car crash that resulted in a fear of driving)
- I Overcame my unbearable shyness by KL94 (This teen’s friends forced her to learn self confidence after they nominated her for social queen)
- I Overcame the overwhelming pressures of life by AN11 (This writer learned that it is okay if you are not perfect)
- I Overcame self-hate by renegade-angel (This teen learned that everyone has struggles)
- I Overcame—My Fractured Hope by Shinjini (Prose about life’s disappointments)
- I Overcame a Life of Quiet Desperation by ishmealarmageddon (She worked to become motivated and informed)
- I Overcame Negativity by Withanayin (This teen made herself happier by focusing on the positives in her life)
- I Overcame false expectations by NRNT (This writer competition take over her love her art, sports, and friends)
- I Overcame unconsciousness by StephanieWilliams72865 (This student learned to actually see, instead of just looking)
- I Overcame the person I thought I was by sammjcs (This writer molded her personality to what she thought others wanted to see)
- I Overcame Myself, the Media, and Anyone Who Tells Me Otherwise by Kaitesbs (Confidence begins with positivity)
- I Overcame My Disability by gcrawford (This student struggled to succeed in school after being diagnosed with PTSD)
- I Overcame the Fear of Quitting by moolive (This student decided to quit some activities in order to give herself more time to focus on things she excelled in)
- I Overcame America by falcovfrancesca (This teen survived a move to the place she feared most: America)
- I Overcame Myself by anna.libertin (This writer overcame her fear of starting high school)
- I Overcame my fear of working in an unfamiliar environment and being proactive by KristyC (This teen tutored non-English speaking students)
- I Overcame a Single Inch by spcrowl (This teen conquered a very tough high jump)
- I Overcame Heart Break by maycock (This teen suffered the devastating loss of her grandfather)
Friday, June 3, 2011
Thursday and Friday in Office
Yesterday and today, I got the pleasure of being in office (because of the holiday on Monday). Eric and I got a lot of work done (and Katie too).
At 10am, I was to host a conference call with a potential client, because Eric had meeting scheduled at the Susan Byrnes Health Center. I called when the time came, and the client had us in her calender for another time, so we rescheduled for 2pm.
Until 2pm, I worked on multiple random projects and Katie got her first response from a website (which is really exciting in the Intern world, if you have never interned). Right around 1:45pm Eric realized that he left something very important at the meeting site from the morning. Sadly, he had to jump in the car and head back there to retrieve it, leaving Katie and I to host the conference call on our own (he must trust us).
At 2pm I dialed the number and put the phone on speaker so all parties could be heard and speak. I introduced Katie and I, and explained that Eric had to run out and that we would be hosting the call. There were no problems, during the call (except not knowing what a few abbreviations and business terms meant). It was a great learning experience and the call lasted half an hour. We both took a lot of notes to share with Eric, when he returned.
Sometime close to 3pm, Eric returned and we broke down the phone call for him. We both reviewed our notes and set up a time next week to speak with the company again. So, I guess I survived my first conference call.
The rest of afternoon flew by, and around 4pm Eric and I headed to Hanover for a happy hour meeting with the Gettysburg Foundation and Affinigent. We went to a place called Kclingers and it was great. I got to meet the people that I will be working with closely at Stage of Life. I got home around 8:30 and that finished my Stage of Life Thursday.
______________________________________________
Today, the morning kicked off on the right foot....iced caramel latte :)
Plus when I first arrived at the office I got to play with Story (Eric's 2nd daughter). Eric had a business call right away this morning so I had a chance to just get settled in and respond to emails and do some minor projects, like updating Facebook and Twitter, and adding a new section to our PRESS page on Stage of Life and updating/changing editor photos.
At 11am, we had a very exciting conference call with a potential partner, that I set up. I started the call and did the introductions and left Eric do the rest (interjecting here and there). We got a lot accomplished with that call :)
For the rest of the afternoon, I did a lot of Facebook managing and creating, which is really exciting. I got to create two ads for Stage of Life and set up the account linked to them. I will be in charge of monitoring this account and reporting the progress of the ads. It sets you up with a really cool dash board to follow the ads. It's awesome.
I also worked, for about the last hour of my day, on Peoples Bank outreach. It was an extremely productive day, and I am looking forward to next Monday and Tuesday, because I will be in office again.
At 10am, I was to host a conference call with a potential client, because Eric had meeting scheduled at the Susan Byrnes Health Center. I called when the time came, and the client had us in her calender for another time, so we rescheduled for 2pm.
Until 2pm, I worked on multiple random projects and Katie got her first response from a website (which is really exciting in the Intern world, if you have never interned). Right around 1:45pm Eric realized that he left something very important at the meeting site from the morning. Sadly, he had to jump in the car and head back there to retrieve it, leaving Katie and I to host the conference call on our own (he must trust us).
At 2pm I dialed the number and put the phone on speaker so all parties could be heard and speak. I introduced Katie and I, and explained that Eric had to run out and that we would be hosting the call. There were no problems, during the call (except not knowing what a few abbreviations and business terms meant). It was a great learning experience and the call lasted half an hour. We both took a lot of notes to share with Eric, when he returned.
Sometime close to 3pm, Eric returned and we broke down the phone call for him. We both reviewed our notes and set up a time next week to speak with the company again. So, I guess I survived my first conference call.
The rest of afternoon flew by, and around 4pm Eric and I headed to Hanover for a happy hour meeting with the Gettysburg Foundation and Affinigent. We went to a place called Kclingers and it was great. I got to meet the people that I will be working with closely at Stage of Life. I got home around 8:30 and that finished my Stage of Life Thursday.
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Today, the morning kicked off on the right foot....iced caramel latte :)
Plus when I first arrived at the office I got to play with Story (Eric's 2nd daughter). Eric had a business call right away this morning so I had a chance to just get settled in and respond to emails and do some minor projects, like updating Facebook and Twitter, and adding a new section to our PRESS page on Stage of Life and updating/changing editor photos.
At 11am, we had a very exciting conference call with a potential partner, that I set up. I started the call and did the introductions and left Eric do the rest (interjecting here and there). We got a lot accomplished with that call :)
For the rest of the afternoon, I did a lot of Facebook managing and creating, which is really exciting. I got to create two ads for Stage of Life and set up the account linked to them. I will be in charge of monitoring this account and reporting the progress of the ads. It sets you up with a really cool dash board to follow the ads. It's awesome.
I also worked, for about the last hour of my day, on Peoples Bank outreach. It was an extremely productive day, and I am looking forward to next Monday and Tuesday, because I will be in office again.
Wednesday, June 1, 2011
Social Media Campaigns that work
Yesterday, while doing my normal routine, I stumbled across a HARO that asked about social media strategies that work. I forwarded it to Eric, hoping that his brain would shoot to the exact thought mine did.
I guess it all started about two weeks ago, on my first day, Eric and I decided it was about time to get organized with our social media strategy forStageofLife.com. Here's a little insider scoop...
With this plan in place, "Our Life Calendar" campaign puts us on a 10-day cycle to rotate through all 10 life stages, with the weekends left for potpourri posts. This gives us an opportunity to share life statistics and feature blogs from each life stage twice a month during the working work and feature misc. posts on the weekends. It also gives us a chance to personally involve 20 of our high profile bloggers/writers each month (240 per year) via highlighting their blog in our social media campaign. And finally, every Tuesday and Thursday, we feature a second Facebook post in the afternoons that calls out one of our special My Life Rewardsmerchant offers helping people save money no matter what stage of life they may be in.
I guess it all started about two weeks ago, on my first day, Eric and I decided it was about time to get organized with our social media strategy forStageofLife.com. Here's a little insider scoop...CAMPAIGN TITLE: "Our Life Calendar"
GOALS: Get organized, tie our social media posts to a hard schedule, get our blogger members (we have over 3,000 bloggers writing and involved with our global Stage of Life writing project) more engaged, and have a reason/purpose behind what we're posting.
DESCRIPTION of SOCIAL MEDIA CAMPAIGN: Our site, StageofLife.com, features 10 different life stages. Our new social media campaign, which is planned out through the end of the year, now highlights one individual life stage on both our Facebook and Twitter accounts each day.
For instance, yesterday's was the "Raising a Family" feature day on "Our Life Calendar" so I tweeted a national statistic about families via our Twitter account (According to 46% of #Americans, 2 is the ideal number of #children for a #familywww.stageoflife.com) and then plugged one of our blogger stories about Raising a Family on our Facebook page.
Speaking of Facebook, whenever we feature one of our bloggers posts/stories, we now also personally notify the person that their StageofLife essay/story made it into our social media announcement for the day. This increases the opportunity for that blogger/writer to "share" the news of being featured with their network.
SUCCESS METRICS: By simply getting organized, syncing our vast website to a hard social media calendar rotation and then involving our members/bloggers in the social media plugs each day, our Facebook insights are off the charts for the last month:
- 271% increase "Likes"
- 46% increase in "Active Users"
- 149% increase in "Post Views"
- 214% increase in "Post Feedback"
WHAT MADE THE CAMPAIGN UNIQUE: While not flashy or sexy, we used a concept that people understand most: Time.
We sat down and worked out a six month schedule so that like clockwork, our social media post go out each day (in the morning) and highlight content following the defined "Our Life Calendar." Monday is High School. Tuesday is College. And so on through a 10 day cycle.
Every life stage gets equal coverage this way and we now allow a chance for our super star bloggers to get some extra attention. By simply getting organized and putting our mission into a calendar, "Our Life Calendar" social media effort is proving out wonders for StageofLife.com.
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